Dana

Dana is a renowned fragrance house established in 1932 by Javier Serra. Its name pays homage to Apollo Dana, the Greek god of music, poetry, and sun. Specializing in luxurious fragrances and beauty products, Dana gained prominence in the mid-20th century. It created timeless classics like "Tabu" (1932), "English Leather" (1949), "Chantilly" (1941), and "Canoe" (1936).

In the 1990s, Dana acquired the licenses for several iconic classic perfumes originally produced by other houses, including Chantilly, Love’s Baby Soft, English Leather, British Sterling, Toujours Moi, Monsieur Musk, Heaven Sent and Navy for Women.