Bighouse, in partnership with non-profit radio station dublab and the Institute for Art and Olfaction have created “Nose Music†– a new perfume box set, which contains ten custom-formulated fragrances, each inspired by a classic, groundbreaking album.
Mark “Frosty†McNeill, Founder of dublab, noted, “It’s an invitation to stimulate imaginative sensations and a prompt to keep our sensory antennas primed.†From joyous, bready notes of spilled beer on a dance floor to hints of circuit boards and hot computers to a dawn motorcycle ride on a cold damp morning, the scents pay tribute to classic albums across diverse genres and eras of music.
Each box set also contains a booklet featuring essays and quotes on the relationship between sound and scent from Sigur Rós’ Jónsi, Elijah Funk of Online Ceramics, and more. In addition to highlighting listening and fragrance notes, the booklet contains original artwork from renowned visual artists and illustrators including Umar Rashid (Frohawk Two Feathers), Dave Muller, kozyndan, Chris Johanson and Johanna Jackson.. Each piece of art was inspired by its accompanying album and scent and is meant to provide visual stimulation to enhance the sensory experience.
The Albums and Perfumers are:
- Alice Coltrane’s World Galaxy (1972) with perfume by Ashley Eden Kessler (Studio Sentir) and art by kozyndan
- Augustus Pablo and King Tubby’s King Tubbys Meets Rockers Uptown (1976) with perfume by Saskia Wilson-Brown (Institute for Art and Olfaction) with art by Chris Johanson & Johanna Jackson
- Brian Eno’s Another Green World (1975) with perfume by Ashley Eden Kessler (Studio Sentir) and art by Plastic Crimewave & Sara Gossett
- Fela Kuti’s Upside Down (1976) with perfume by Saskia Wilson-Brown (Institute for Art and Olfaction) with assistance from Adedognin Abimbola and Anahita Mekanik and art by Frohawk Two Feathers
- Kraftwerk’s Computer World (1981) with perfume by Ashley Eden Kessler (Studio Sentir) and art by eBoy
- Nina Simone’s Wild is the Wind (1966) with perfume by Lakenda Wallace (Modern Peasant) and art by Kris Chau
- Os Mutantes’ Os Mutantes (1968) with perfume by Maxwell Williams (UFO Parfums) and art by Jamie Wolfe
- Prince’s Purple Rain (1984) with perfume by Rubia Homa and art by Dave Muller
- Stevie Wonder’s Songs in the Key of Life (1976) with perfume by Dana El Masri (Jazmin Saraï) and art by Tokio Aoyama
- The Velvet Underground & Nico’s The Velvet Underground & Nico (1967) with perfume by Julianne Sieun Lee (Sieun Scent) and art by Fernanda Cohen
This initiative will serve as a fundraiser for dublab and the Institute for Art and Olfaction’s further explorations in the respective fields of sound and scent.
You can find out more here