Perfume News

Estée Lauder add new scent, Beautiful Magnolia L’Eau to range

Posted on 11 January 20233 August 2023 by Grant Osborne

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Estée lauder have added a new scent to their Beautiful Magnolia collecton. The new fragrance is Beautiful Magnolia L’Eau and joins the original scent from 2021 and Intense from 2022. The company describe the scent as “Bursting with intoxicating freshness, it conveys a bold and sensual signature. Aglow with happiness, your body and soul become one, letting your heart open like a magnolia in full bloom.”

The new scent features top notes of Lavender, Water Lotus and Water Mint which pair with mid, airy florals to enhance the fresh aromatic facets of the iconic Magnolia Flower. Additional notes include Musk, Amber and Cedarwood.

Brand Ambassador Ana de Armas is the face of the Beautiful Magnolia Dare to Love campaign. The campaign was concepted by Matthew Parr, Senior Vice President, Global Creative, Estée Lauder. The hero film was directed by Gordon von Steiner and the print campaign was shot by Cass Bird in Los Angeles, California.

Estée Lauder Beautiful Magnolia L’Eau is available now in the US, and in the UK will be available at Estée Lauder counters from February 2023. Available as 100ml and 50ml Eau de Toilette.

About the Author

• 
  Grant Osborne

  Grant Osborne lives by the sea, and is the founder and editor of Basenotes.

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Comments

Showing 4 thoughts on Estée Lauder add new scent, Beautiful Magnolia L’Eau to range

1. I heard that this is in the same vain as Magnolia by Domaine Prive although more feminine. Perhaps this is a fragrance my daughter or granddaughter might like.

   Reply
3. In the US it's been on the shelves since the beginning of January for sure, maybe even earlier, though they still haven't received new merchandise this year. It's certainly lighter and fresher compare to the other ones of this line. View attachment 318361View attachment 318362

   Reply

5. In the US it's been on the shelves since the beginning of January for sure, maybe even earlier, though they still haven't received new merchandise this year. It's certainly lighter and fresher compare to the other ones in this line.

   Thanks for the heads up. I've edited the article to reflect this

   Reply

7. In the US it's been on the shelves since the beginning of January for sure, maybe even earlier, though they still haven't received new merchandise this year. It's certainly lighter and fresher compare to the other ones of this line. View attachment 318361View attachment 318362

   I think I saw this when I was at my local Macys recently.

   Reply
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