London is the first scent in the Sapphire Collection, which will be dedicated to cities around the world.  London has always been a city of culture, a city synonymous with luxury, a city that has inspired countless works of art and literature. From the Royal palaces to the high-end stores, the Saville Road tailors to the gentlemen’s clubs of St James’s Square, London aims to capture it all. This testament to one of the world’s greatest cities is the perfect scent for the modern fragrance lover seeking something truly original.

London fragrance notes

  • Head

    • oud, cypress, violet
  • Heart

    • lily of the valley, raspberry
  • Base

    • leather, amber, musk, vanilla

Latest Reviews of London

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Total banger, ignore that comparison to Tuscan Leather, that reviewer has no clue what they are talking about!!!

Fruity and Sweet, so easy to wear & it gives you that luxurious and uplifting feeling.

Worth all single pennies spent for it!!
8th June 2024
281372
It's Tuscan Leather, but softer, more floral, along with a candy like texture underneath. After awhile a creaminess rises and softens out the edges. Its nice, but the scent profile is banal at this point. Not sure how many more of these we need.
15th April 2023
271549

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One thing my explorations into scent has shown is that I'm not keen on smoky scents, so when I first smelt this on skin that was the first hit I got and I was almost ready to discount it as not for me, but happily that note was quickly softened by the raspberry and musk.

The smoky note remains throughout but it is complemented by the floral notes together with a leather/amber note. I don't detect the vanilla, but it does have the lightest of sweetness to it.

It doesn't, however, remind me of London, where I was born. But if you want something that suggests quality and an interesting fragrance, then I'd recommend it and I do like the bottle.

It is a unisex perfume, though for me leans a little more masculine, so I have given it to my OH to try, but I'd definitely wear it again.
2nd September 2022
263749
The blend is so good I can't really distinguish individual notes. It is very rich smelling, slightly fruity and leathery, dusty. No connection to Tuscan Leather. The sweetness has the right amount as the fruits are balanced by the dusty leather and sour notes.
23rd May 2019
216938