LL Cool Spray
Well-known member
- Aug 24, 2008
- 1,187
- 1,542
Exactly! Curve is a well-blended blob of scent that's really hard to pick out any individual notes. I bet though, if you have juniper in your mind, the next time you sniff it, you'll be able to discern it.Wait... whut? ...how did I never notice the juniper berries in Curve?!??? And why am I asking you?!?
Curve is such a unique scent. It has a bajillion notes, blended surprisingly well. And it has that Claiborne base which wears, again I say, surprisingly well. It's very 90's-designer, but it doesn't smell cheap. And since it's not aquatic, it doesn't really smell like the era its from, which helps to keep it from smelling dated. I've said this before and I'll say it again: If Curve had been released by almost any house other than Liz freakin' Claiborne, it would still be sold for full price at fragrance counters today. Claiborne immediately flooded the market, then bombarded the market again ten times over with a flood of flankers.
Once a company teaches customers their product is cheap, it doesn't matter how good the product is. Customers will think it's cheap. And there's a huge difference between teaching customers your product is a bargain vs teaching them it's cheap. Flooding Ross, Marshall's and TJ Maxx meant the product was cheap.
Curve was released in the mid 90s. It's nearly 30 years later and people still remember the name as being something cheap, which is ironic since Curve is one of my most complimented scents. If I'm letting a friend sniff through my wardrobe and she sees the bottle, I'll always get an eyeroll and a comment like "You wear that?" But if I'm giving a friend sprayed paper to smell without telling her what the scents are, women always pick Curve as one of their favorites (the others are usually things like Reflection Man, Royal Oud, Hanae Mori HM EDT if she's younger, 1725 if she's a bit older, etc).
Curve is a people pleaser