Versace has announced Channing Tatum as the new face for their men’s fragrance range Eros. Previously, Brian Shimansky was the face of the brand.
In a statement on Instagram, Donatella Versace said, “I am so thrilled that @channingtatum will star in the Versace Eros fragrances campaign next month. loved working with Channing for this shoot. Not only does he look amazing, he also put his heart into this campaign. He shows strength and power and is also one of the kindest and most charming men I have met. He defines modern masculinity. The perfect Versace man. There is no one better to embody Eros.”
Channing Tatum is an American actor, producer, and dancer, best known for his roles in films such as “Step Up,” “Magic Mike,” and “21 Jump Street.” He began his career as a dancer, which led to his breakthrough in Hollywood. Tatum has also worked behind the scenes as a producer and has directed several projects.
“When I started modelling in the 2000s, Versace was the brand I always wanted to work with but never did, so this campaign feels extra special and personal to me,” Tatum told WWD. “The Versace name has such a strong meaning to so many around the world, and to be a part of that legacy is a real privilege. Donatella is a true icon and friend and I am so excited to see the reaction to what we’ve created together“
Eros was originally launched in 2013, and has since been joined by a variety of flankers and spin-offs including most recently, Eros Energy.
The new promotional video launches on 6th August.
About the Author
Related Posts
